LatinosStep

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Project Screenshot

LatinosStep is the #1 producer of Latino college events. Anthony Aldano, Jesus Diaz and Allan Suarez of The Amaru Group were responsible for the marketing, brand strategy and web development of the media property from its inception in 1999 throughout 2007.  From information architecture to e-commerce development, the objective was to provide a viral consumer experience via a relevant and entertaining site.

Services Provided

  • Marketing:  Brand Strategy, Print Collateral, e-Newsletters
  • Design: Corporate Logo, Apparel, Business Cards
  • Interactive: Website, E-commerce, SEO, Database
  • Information Architecture, Wireframe